Aman Mehta
Marketing Consultant & Fractional CMO | Founder | Ex-VC at Rakuten & Naspers | Ex-McKinsey | Ex-Uber
Strategy.
Strategy is a series of choices. Choosing which activities to do, not do, or do very differently, is the key to success. Often, recognizing such activities isn’t so clear. We are that outside voice that you need, brought in at the right time, to help bring clarity, focus and direction.
Research.
We cut through assumptions and biases with objective research, thoughtful analysis and productive collaborations. We come to really know your organization, your customers, their jobs to be done and then map out an informed path forward.
Guidance
We help you sift through the BS marketing strategy hype and digital fads to determine the right resources, tools and platforms that best meet your needs – and won’t blow your budget.
The Result.
Finding the right answers requires knowing the right questions: That’s what we do best. And they’re pretty simple, really:
What do you want to accomplish?
Why are you the best to do it?
How will you know it’s working?
CLIENT TESTIMONIALS
“Aman is your guy to work with if you are looking for someone to help you break through plateaus and get a new sense of clarity. As a growth consultant, he helped us refine our strategy and significantly improve our ROAS. His deep dive into customer insights and retention strategies led to a 2x increase in repeat purchases. Aman’s data-driven approach and fresh perspective were exactly what we needed to take Nisolo to the next level. He brought tremendous value to our team, and we saw tangible results in a relatively short amount of time.”
— Patrick Woodyard, CEO | Nisolo
“Working with Aman was a game-changer for our brand launch. From the start, he brought a clear, strategic vision that helped us refine our marketing approach and truly understand the competitive landscape. His attention to detail in developing our launch strategy and creating engaging content was exceptional. Thanks to his expertise, we saw a highly successful launch, surpassing our sales goals, and the customer retention strategies he implemented have kept our customers coming back. Aman is a true professional who knows how to position a brand for success, and we couldn’t have asked for a better partner in bringing Kibra to market.”
— Nina Zang, Founder | Kibra
“Working with Aman was a catalyst for Rooki. His ability to seamlessly blend creativity with strategic thinking was impressive. He helped us develop brand identity that resonated with our target audience and crafted social media strategy that effectively engaged and converted our followers.
Aman’s in-depth competitor analysis provided invaluable insights into market trends and helped us identify unique opportunities. We’re incredibly grateful for Aman’s expertise and the positive impact he’s had on our brand. We would recommend him to anyone looking to elevate their brand and achieve their marketing goals.”
— Hayley Teo, Founder | Rooki