KIBRA
THE ASK
Aman helped Kibra, a high-quality activewear brand, develop a comprehensive launch strategy, refine its marketing approach, conduct in-depth competitor analysis, and oversee digital content. These efforts resulted in a cohesive brand presence, effectively positioning Kibra in the activewear market and enhancing its appeal to the target audience.
MY APPROACH
My approach centered on combining strategic insight with creative execution. I focused on understanding the brand’s vision, target audience, and competitive landscape to craft tailored solutions.
SERVICES PROVIDED
☑️ Brand Launch Strategy
☑️ Brand Identity
☑️ Marketing Roadmap
☑️ Comprehensive Competitor Analysis
☑️ Persona & Customer Journey
☑️ Content and Email Strategy
☑️ Customer Research
PROJECT HIGHLIGHTS
RESULTS
Through a well-executed brand launch strategy, Kibra made an immediate impression in the activewear market, establishing a distinctive and cohesive presence that resonated with its target audience.
Kibra’s launch campaign generated significant engagement, resulting in 860 orders and $40,000+ revenue within the first month, exceeding initial sales projections and setting a solid foundation for growth.
Kibra’s personalized customer journey, reinforced by targeted email marketing and customer loyalty initiatives, led to an impressive 26% repeat purchase rate in the first 90 days, demonstrating high satisfaction and brand loyalty among early customers.
CLIENT TESTIMONIAL
“Aman was instrumental in the successful launch of Kibra. From the start, he brought a clear, strategic vision that helped us refine our marketing approach and truly understand the competitive landscape. His attention to detail in developing our launch strategy and creating engaging content was exceptional. Thanks to his expertise, we saw a highly successful launch, surpassing our sales goals, and the customer retention strategies he implemented have kept our customers coming back. Aman is a true professional who knows how to position a brand for success, and we couldn’t have asked for a better partner in bringing Kibra to market.”
— Nina Zang, Founder | Kibra